Lucidity work

Regal Hospitality And Events

Regal Hospitality And Events brings a broader design system to its public-facing work, extending beyond the core logo & branding website into the practical materials around it.

Published 12/12/2018

Logo & BrandingWebsite
A dimly lit, crowded stadium with silhouetted figures in animated poses. Bold, golden letters in the foreground read "REGAL," with smaller text below stating "HOSPITALITY & EVENTS." The atmosphere suggests excitement and celebration, with confetti-like effects in the background.

Services

Logo & Branding, Website

Working focus

The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.

Summary

Regal Hospitality And Events brings a broader design system to its public-facing work, extending beyond the core logo & branding website into the practical materials around it.

Creative direction

The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.

The work

The work covered strategy, design and development for the logo and website, including copywriting; a website care plan including hosting; print and digital collateral; and monthly posting of upcoming events.

Services

  • Logo & Branding
  • Website

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