Lucidity work
Pointon
Pointon brings a broader design system to its public-facing work, extending beyond the core logo & branding website into the practical materials around it.
Services
Logo & Branding, Website
Working focus
The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.
Summary
Pointon brings a broader design system to its public-facing work, extending beyond the core logo & branding website into the practical materials around it.
Creative direction
The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.
The work
The work covered strategy, design and development for the logo and website, including copywriting; a website care plan including hosting; and a property-rental website for students.
Services
- Logo & Branding
- Website
Client testimonial
Have a project to discuss?
Bring the context, constraints and decision to make. I’ll help identify the clearest useful next step.
Book a conversation