Lucidity work

Furnmart

Furnmart is a website project shaped around a clear, considered digital presence.

Published 14/12/2017

Website
A screenshot of Furnmart’s homepage showcases a header with a logo, contact info, and links to the homepage, promotions, and store locations. Below, "WELCOME TO FURNMART" invites you to "Transform your home." A shopping cart filled with various furniture items is visible, along with options to navigate the slideshow.

Services

Website

Working focus

The direction treats the site as a readable public face rather than a pile of pages.

Summary

Furnmart is a website project shaped around a clear, considered digital presence.

Creative direction

The direction treats the site as a readable public face rather than a pile of pages. Visual hierarchy, pacing and navigation work together to make the experience feel composed from first glance through to the detail.

The work

The work spans furnmart-website. Together, these pieces give the project room to appear in the formats where its visual language can do its clearest work.

Services

  • Website

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