Lucidity work

Exclusive Beauty Solutions

Exclusive Beauty Solutions is an e-commerce project that connects the storefront with the practical work of managing products, content and customer journeys.

Published 13/11/2018

Website
A beauty website with a pink theme showcases a banner image of a woman with long, wavy brown hair and light green eyes. Text to the left reads, "Exclusive Beauty Solutions," highlighting unique products and services. Logos for CND, ORIGNAIL, and ANESI BEAUTÉ are displayed at the bottom.

Services

Website

Working focus

The direction treats commerce as both an editorial and operational problem: product information needs to be easy to browse, while the underlying system needs to remain workable as the catalogue changes.

Summary

Exclusive Beauty Solutions is an e-commerce project that connects the storefront with the practical work of managing products, content and customer journeys.

Creative direction

The direction treats commerce as both an editorial and operational problem: product information needs to be easy to browse, while the underlying system needs to remain workable as the catalogue changes.

The work

The work covered Strategy and website design and development for a WooCommerce e-commerce site; website care plan, ongoing support and training; maintaining a product bible with the client to import and manage website products; and custom integrations.

Services

  • Website

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