Richard George Davis

Essays, resources, art, poetry, stories, music, and practical docs.

Lucidity work

Aspire Business Consulting Group

Aspire Business Consulting Group uses an immersive digital system to give the brand a more active, exploratory presence online.

Published 24/05/2024

Logo & BrandingWebsiteVideo
Screenshot of a website homepage for a company called Aspire. The site has a blue theme with a digital web-like background. The text on the page reads "Unlock Limitless Digital Possibilities" with three buttons below labeled "Strategize," "Transform," and "Digitize." The navigation menu includes options like Home, About, Process, Solutions, and Insights. There is also a "Get Started" button at the top right.

Services

Logo & Branding, Website, Video

Working focus

The creative direction makes interaction part of the visual language, using custom Three.js movement as a structural feature of the experience.

Summary

Aspire Business Consulting Group uses an immersive digital system to give the brand a more active, exploratory presence online.

Creative direction

The creative direction makes interaction part of the visual language, using custom Three.js movement as a structural feature of the experience.

The work

The work covered Strategy, logo design, CI and comprehensive brand guidelines; custom website design and development; animated logo including Lottie; extensive illustrations supporting the brand, including animated versions; and a fully interactive Three.js data-lines animation.

Services

  • Website
  • Logo & Branding
  • Video

Selected work

Aspire logo reveal video
Logo for Aspire Business Consulting Group on a dark blue background. It features a stylized, gradient blue "A" followed by the word "ASPIRE" in uppercase, modern font. Below "ASPIRE," in smaller letters, are the words "Business Consulting Group.
Aspire - Strategize Transform Digitize video
A digital art piece showing a blue, futuristic sphere floating above swirling, luminous wave patterns made of light streaks. To the right of the sphere, the text "TRANSFORM FOR GROWTH" is displayed in uppercase white letters. The background is predominantly dark blue and black.

Client testimonial

“The new brand gave Aspire BCG a clearer voice and a more confident public presence. It helped the team define who they were becoming and present the quality of their work more accurately.”
Testimonial profile image for Bianca A. Penaloza, Aspire BCGBianca A. Penaloza, Aspire BCGAspire BCGEdited for clarity

Explore the work

View static site — Aspire Business Consulting Group

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